CRM Reports and Reviews
CRM »
Published April 24, 2009
Gartner Magic Quadrant for CRM Multichannel Campaign Management
Unica, SAS, Teradata and Oracle are leaders in the multichannel campaign management market. Infor CRM Epiphany moves into a niche position, refocusing on CRM in its installed base. Marketo enters the market in the fast-growing SaaS multichannel campaign management area, focusing on lead management.
CRM »
The Magic Quadrant for CRM Customer Service Contact Centers looks at contact center desktop software for customer service and support that is best-suited for different economic situations. Leading vendors are showing how their solutions can lower costs while driving customer loyalty.
Published April 3, 2009
