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CRM Reports and Reviews

Applications, Business Intelligence, CRM, Communications, Computers, Computing Hardware, Content Management, Database, ERP, Handhelds, Mobile and Wireless, Network systems, Productivity, Security, Storage, VOIP »

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Business Intelligence, CRM, Computers, Content Management, Database, ERP, Handhelds, Mobile and Wireless, Network systems, Productivity, Security, Storage, VOIP »

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2009 Data Protection Budgets, Priorities, And Technology Adoption
A commissioned study conducted by Forrester Consulting on behalf of HP
Published February 2009
In December 2008, HP commissioned Forrester Consulting to determine how the global economic downturn would affect IT priorities and technology deployments in 2009 and how these changes would reshape backup and recovery priorities, budgets, and strategies.

CRM »

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The Forrester Wave™: US Search Marketing Agencies, Q1 2009
Published January 2009
Forrester conducted vendor evaluations in October and November 2008 and interviewed 21 vendor and user companies, including 360i, iCrossing, IMPAQT, iProspect, Oneupweb, Razorfish, and Reprise Media.

CRM, Storage »

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The Forrester Wave™: Community Platforms, Q1 2009
Published January 2009
Forrester conducted lab-based evaluations in November 2008 and interviewed nine vendors and user companies: Awareness, Jive Software, KickApps, Leverage Software, Lithium Technologies, LiveWorld, Mzinga, Pluck, and Telligent Systems.

CRM »

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The Forrester Wave™: Enterprise CRM Suites, Q3 2008
Published August 2008
In Q2 2008, Forrester evaluated 35 CRM solutions. In the CRM enterprise suites category, Forrester surveyed 10 CRM vendors, comprising 14 products: Amdocs, Chordiant Software, ciboodle, Consona, Infor, Microsoft, Oracle (E-Business Suite CRM, PeopleSoft CRM, Siebel CRM, and Oracle CRM On Demand products), Pegasystems, RightNow Technologies, salesforce.com, and SAP.

Business Intelligence, CRM »

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The Forrester Wave™: Listening Platforms, Q1 2009
Published January 2009
In response to marketers’ changing needs, brand monitoring vendors are evolving to offer a more strategic and comprehensive platform. Forrester refers to this category of vendors as listening platforms. Listening platforms differ from brand monitoring vendors in one fundamental way: They deliver insights to shape marketing strategy rather than simply tracking metrics.

CRM, Communications »

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Magic Quadrant for Contact Center Infrastructure, Worldwide
Published November 2008
The contact center infrastructure market continues to consolidate as users shift from best-of-breed “point products” to broader solutions from “cornerstone” vendors. Prospective customers must evaluate vendors in terms of their technology and capabilities in relevant geographies.

CRM »

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MarketScope for Sales Incentive Compensation Management Software
Published July 30, 2008
The sales ICM market grew 20% in 2007 and remains diverse, with software as a service and hosted offerings gaining attention. Companies with large, complex initiatives focus on Callidus Software, Synygy, Oracle and, recently, Varicent Software. Use this research to evaluate prospective vendors.

CRM »

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Magic Quadrant for Marketing Resource Management
Published February 9, 2009
Aprimo and Unica remain leaders in marketing resource management. Assetlink has emerged as a new leader. SAP and Oracle-Siebel remain challengers. BrandWizard, Elateral, Orbis and SAS remain visionaries. BrandMaker, Saepio Technologies and VYRE make their debut on the Magic Quadrant.

CRM »

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Magic Quadrant for Enterprise Marketing Management
Published July 1, 2008
No leaders or challengers have emerged in the enterprise marketing management market, which remains in infancy. Aprimo, Oracle (Siebel), SAP, SAS and Unica are visionaries; the other vendors are niche players. Carefully assess your marketing requirements against vendor capabilities and EMM vision.